Andrew Sheret approached us to help re-fresh the logo and brand identity for their consumer retail brand, Splashes Bath & Kitchen. With 28 retail showroom and multiple online retail properties, it was important to find a balance between retaining the Splashes brand equity, while updating the brand to feel fresh and contemporary. From a functional perspective, their logo and brand package was lacking in consistency and difficult to produce on physical signage. Becoming designed a cohesive brand system and updated logo suite to be applied across all of the retail properties. We also re-designed the ecommerce website and created multiple templates for store-wide signage, digital advertising and outdoor advertising. - This case study is in development and will be live soon.